Ryan Smith and Ryan Sweeney, partners with a shared name and history, have launched a new investment firm, Halo Experience Co., focused on the intersection of sports and technology. The firm aims to leverage the experiential elements of live events as a backdrop for their investments, bringing tech companies into the sports space.
With a goal of raising $750 million to $1 billion, Smith and Sweeney have already secured initial investors and have 5-6 deals lined up in their pipeline. The firm aims to find companies to invest in that can play a role in the sports and live events ecosystem.
The sports investment market, according to Sweeney, is massive and growing, fueled by the continued demand for live experiences since the pandemic. The duo hopes to use their networks and resources to pull companies into their orbit, evaluating both early-stage and later-stage opportunities.
Their unique background in tech and sports puts them in a position to disrupt the market and gain significant market share relatively quickly. As big tech companies continue to enter the sports world, Smith and Sweeney see an opportunity to capitalize on the untapped potential in the intersection of sports and technology.
Using their experience and expertise, they believe they can carve out a niche in the sports investment market and become key players in the industry. With a focus on experiences and technology, Halo Experience Co. is poised to make waves in the growing sports investment landscape.
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